Imagine this: You’ve worked hard to make your club fair table appealing and engaging by bringing your most outgoing members, creating fun signage, and making silly stickers your classmates will love. But, have you made it memorable? Once you get there you realize, while great, your booth looks almost identical to the soccer team, chess club, and culinary arts’ booths. Incoming freshmen are overwhelmed as is, after talking to different clubs all day they may get mixed up, not remembering if your club goes out to ski or if you play ultimate frisbee. So, what can you do to make new classmates remember your booth, sign up, and participate? Read on to find out!
Key Takeaways (TL;DR) Top Strategies for Marketing on College Campuses
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When advertising to college students you have to be memorable. They are bombarded with schoolwork, social media ads, and other student orgs recruiting them all day long.
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Everyone hands out laptop stickers and has engaging posters. Those aren’t enough to help you stand out from the crowd.
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Our suggestion for memorability? Custom Condoms®! Condoms with your design get people talking and deliver your message clearly.
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Zigging when the others zag makes students see you, hear you, and actually listen. Plus, condoms are a great way to connect with your community while getting the word about your org out.
The Secret to Recruiting: How to Get Students to Join Your Org
Like we said, if you want students to join your club, they have to remember your club. Sure, a laptop sticker can be cute, but once it goes in their pocket with the 20 others, the memory gets fuzzy. What you need to successfully recruit new members is unique conversation starters, funny memories, and laughs. Think about it, do you tend to remember times when you had a casual conversation with a cashier at the grocery store, or when the barista at your favorite coffee shop tells you a story about a bad date they went on? (We know it’s the latter). Finding a way to make your club top of mind for as many students as possible is key, and we have just the solution.
Give New Members the 'Why': What Exactly Can You Do to Spark Conversations?
One of the hardest parts about recruiting isn’t getting students you’re talking to to scan the QR and fill out the form, it’s actually striking up a conversation that lasts longer than “Hi! Do you want a sticker?” A great conversation starter can get the ball rolling, lead to more sign ups and gather enthusiastic new recruits. Next time you’re designing a booth, ditch the stickers and get giveaways your classmates won’t be able to resist. We’re talking about Custom Condoms®! Condoms with your organization’s name or a short slogan are a surprisingly effective way to get people talking. Once the giggles subside, bring it home and secure the sign up. Students will remember your club and conversation because you gave them something worth remembering.
There are Levels to Your SWAG: Why Peer Influence Matters
Yes, condoms as conversation starters are a funny way to recruit members to your college org, but it goes deeper than that. When it comes to advice, a recent study found that we are 50% more likely to seek and follow advice from friends and family vs a professional. Keeping your community protected is just as (if not more) important than bringing them into your org. Starting the conversation about condoms, and handing them out for free breaks down barriers for your classmates who may be timid about heading to the health center or buying condoms in store.
While you absolutely can, we aren’t suggesting you go full sex education during a club fair, keeping it light and fun is exactly how we can normalize condom use. Just by starting the conversation with a condom, you are able to reduce the stigma and allow your community to speak loudly and proudly about their sexual health. And, of course, it’s mutually beneficial! You help your campus overcome obstacles to obtaining condoms and they get a gift that will circle campus with your branding front and center. So, try out something new at your next tabling event with SWAG your classmates will actually use.
How to Order Custom Condoms® for Your Next Campus Event
Ordering Custom Condoms® is a breeze! Whether you get 10 or 10,000 you will get quality assured, triple-tested condoms with YOUR design (as order quantity increases, price per condom decreases). All you have to do is head to customcondoms.com, select your product from classic condom foils to condom lollipops, tell us your quantity, and send in your design. We will take care of the rest and soon you will be the talk of campus! See what you can customize with Custom Condoms® below:
Custom Condom Foils
Present your organization or event in style with a classic condom foil! Your art is printed directly on solid color or clear condom wrappers. Then you can use the design tool to see what your art will look like on a specific condom type.
Custom Condom Keychains
The original Condom Keychain! A classic since its introduction in 1988, this item is made of durable clear acrylic, and is coin opened and refillable. The sturdy case holds one high-quality condom and features your custom graphic.
Custom Condom Pops
A custom promotion guaranteed to produce smiles! Who doesn’t love pops? Your art is printed directly on a solid color or clear wrapper on a pop with a white stick and assorted ribbons. Use the design tool to see what your art will look like on a specific color option.
Custom Condom Buttercups
The hottest thing in condoms is finally here: condom buttercups. Remember the butter or jam packets from your favorite local breakfast spot? Well that’s where condom buttercups got their name from! Forget the hassle of trying to rip a wrapper, just peel back the cover and you are good to go. Try them today!
Custom Condom Tins
Looking for a way to carry your condoms discreetly? Want to represent your organization in style, or spice up your event? Our premium ONE® Condom Carrying Cases are made of aluminum, and the perfect way to carry condoms. Your logo or artwork goes on one side on the outside, while the other side features an embossed ONE® logo. Each tin comes with two of our round ONE® Condoms featuring a variety of cheeky designs, condom use instructions, and a ONE® branding insert.
Custom Lubricant Packets
Why stop at condoms? Customize some lube packets for a natural companion to your custom condoms! Place your logo, artwork, or clever phrase on our personal lubricant packet. The lubricant is compatible with condoms, toys, and good times!
Conclusion
Getting your classmates to join your org or donate to your cause can be hard when they walk away from your booth and immediately forget what exactly your org and cause are. So, finding ways to stand out in a sea of QR codes and posters is crucial! Bringing condoms with your logo to your booth is a surprising and fun way for clubs to start conversations and engage new recruits. Get your Custom Condoms® today: customcondoms.com
FAQs
Can you buy customized branded condoms?
Yes! With Custom Condoms® you can purchase condoms with your logo, design, photo, artwork, or slogan. Send us your design and pick your product and we will custom print them just for you.
How much are customized condoms?
The prices for custom condoms vary with order quantity. As quantity increases, price decreases with price per piece reaching as little as $0.35.
How do I advertise to college students?
College students are marketed to all day, so it is important to stand out and provide them with something worth their time. We recommend customizing condoms with your logo to hand out alongside other marketing materials. They are a great way to start conversations and promote safer sex during a time of self exploration.